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Email Marketing

Posted on February 2nd, 2009

Written by doron dinovitzer

Tags
b2b, behavioural marketing, business communication, channel marketing, customer engagement, customer expectation, customer experience, email frequency, email list churn, email management, email marketer, Email Marketing, email overload, email preference, email volume, instant messaging, Loren McDonald, Mobile Marketing, mobile usage, online privacy, PPC, rss, silverpop, smartphone, sms, social bookmarking, Social Media, social network, text messaging, trigger marketing, unsubscribe, video conferencing, web 2.0

Silverpop’s Email Marketing Trends 2009 Presentation.

Silverpop’s Loren McDonald released a slideshare presentation ‘Email Marketing Trends 2009’ the other week. It focuses on 7 key trends that Silverpop believes will affect Email Marketing in 2009.
1. Beyond Customer Control – to Customer Expectations
Customers have come to expect the ability to manage their online profiles and control their online privacy. Customers want [...]